- Coinciding with International Women’s Day, ADQ expands its healthy lifestyle and sports platform, “Performance Driving Us Forward,” as title sponsor of UAE Team ADQ, the official women’s cycling team
ADQ, an Abu Dhabi-based investment and holding company, celebrated its title sponsorship of UAE Team ADQ, the first official women’s cycling team in the region, ahead of International Women’s Day.
To mark the partnership, UAE Team ADQ hosted a community event for cycling enthusiasts and aspiring female athletes to meet and engage with the women’s cycling team.
The partnership complements ADQ’s three-year sponsorships of UAE Team Emirates, the UAE’s World Tour Professional Cycling Team, and the UAE Football Association, including the UAE’s national football teams, the President’s Cup and the UAE First and Second Division Leagues, announced last year.
UAE Team ADQ is the latest member of the Union Cycliste Internationale (UCI) Women’s World Tour, and it joins the men’s UAE Team Emirates in representing the UAE on a global stage. The female team features talented professionals, including Safeya Al Sayegh as well as former title champions and Olympians from all over the world. Last year, UCI named Abu Dhabi as the first “City of Bicycles” in Asia in recognition of the UAE capital’s growing role as a bike-friendly city.
The partnership is part of ADQ’s “Performance Driving Us Forward” platform, which aims to promote an active, healthier lifestyle through sports sponsorships and community engagement across communities, while also inspiring the next generation of female athletes.
In December 2021, UAE Team ADQ, alongside six newly licensed teams that are competing in an expanded calendar for the 2022 season, joined eight other teams approved by the UCI body. The team is part of an ever-growing field of ambitious females taking sport to new heights, with mentorship opportunities for those with a passion for cycling.
Established in 2018, ADQ is an Abu Dhabi-based investment and holding company with a broad portfolio of major enterprises. Its investments span key sectors of the UAE’s diversified economy including energy and utilities, food and agriculture, healthcare and life sciences, and mobility and logistics, amongst others. As a strategic partner of Abu Dhabi’s government, ADQ is committed to accelerating the transformation of the Emirate into a globally competitive and knowledge-based economy.
For more information, visit adq.ae or write to firstname.lastname@example.org. You can also follow ADQ on Twitter, Instagram and LinkedIn.
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